When you start planning your 3D photography business, one fundamental question you should ask yourself is where you want to operate and what customers you want to sell to. These seem like simple questions, but careful consideration is suggested when making this important decision. If you reach out to a broad audience, you may come off as tone deaf to your best customer’s needs. Narrow your scope too much and you may miss out on your ideal customer. The focus of this post is to provide information so you can make an informed decision when planning for your 3D scanning business.

When our founders first started building full body 3D scanners, it was certainly with 3D portraiture in mind. But thanks to the hundreds of emails and phone conversations with passionate members of the 3D printing community at large, we’ve discovered several unconventional use cases for the Twindom platform that we are excited to explore and develop further. Find a roundup of our top three unconventional full body 3D scanning use cases below: 

Imagine a company printing 211 million copies of a product catalog. That is more than 20 times the population of Sweden.What would happen if you added augmented reality to the mix? IKEA, a Swedish home furniture company, valued for offering good design and functionality at affordable prices, just started utilizing this strategy. They recently launched their augmented reality shopping app, called IKEA Place, which can overlay 3D models of furniture onto floors and other surfaces in a customer’s house in real time. Customers have been extremely excited because it has allowed them a sneak peek into how furniture would look in their house before committing to a purchase.